Nofollow

Over the Christmas break I decided that I’d had enough of hard coding theme functions to add attributes to specific menu items in Drupal, so I finally took the time to write a module that would do the heavy lifting. The outcome is the Menu Attributes module.

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Using the rel="nofollow" attribute is a fairly simple SEO technique that can usually be implemented very easily and will give you a little bit of an advantage. If you’re working hard to build links to your website, it’s a shame to waste some of the PageRank flow through your website onto pages that you are not interested in ranking in the search engines, like your contact page, or your privacy policy. These pages are important to have on your site, but aren’t going to bring you a lot of search traffic.

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